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21Shares Lists Its Key ETPs in GBP to Further Widen Market Participation

Under strict embargo until 24 June 2020 at 08:30 CET

24 June 2020  Zurich | London  – 21Shares AG, the leading issuer of crypto ETPs is officially listing its 21Shares Bitcoin ETP (ISIN: CH0454664001 – BBG: ABTC SW), 21Shares Ethereum (ISIN CH0454664027 BBG: AETH SW) and signature crypto basket index HODL (ISIN CH0445689208 , BBG HODL SW) in GBP on the Swiss SIX Exchange on June 30th 2020. According to senior management, the “reducing FX conversion costs by listing in key European currencies is an additional item of its strategy to widen market participation”.

The Bitcoin ETP (ABTC) has now been listed and trading for over 18 months which has helped lead the market in gaining institutional acceptance for investing easily and securely into digital assets using conventional brokers. It was the first to list on a regulated stock exchange, the SIX Swiss Exchange and benefits from a cost-effective annual management fee of 1.49% which makes it one of the cheapest crypto ETPs on the market. According to client feedback, expanding market participation further, specifically amongst UK-based investors, required a listing in local currency. This removes the cost of high and unpleasant FX conversion fees, as well as access restriction limitations where brokers cannot settle in foreign currency in domestic markets.

Laurent Kssis, Managing Director, 21Shares AG said: “Expanding market participation is one of our core focuses. As we already list our crypto ETPs in USD, CHF and EUR, it was only natural to add GBP. This opens up our institutional-grade crypto ETPs to all UK investors with access and connectivity to the SIX Swiss Exchange.”
Charlie Morris, Chairman of UK based Bytetree said: “We are excited by the news of a GBP listing for 21Shares successful crypto ETPs. This will give UK clients more choice by which they can access this emerging asset class with the reassurance of doing so via a regulated European exchange, which is a key factor raised by many institutional investors like us!”

The GBP listings come at a time where demand by UK investors is accelerating. Investors have indicated that engineering crypto products in a structure that they are familiar with (i.e. ETP) is a key factor when allocation 1-2% of their portfolios in alternative assets classes.

There is an array of products available for institutional investors to purchase Bitcoin. Exchange Traded Products are ideally suited for investors looking for security and cost-effective access compared to other available structures due to its most prominent characteristics being fully collaterised, quoted by independent market makers, and offer full creation/redemption mechanism at the prevailing NAV price.It makes them ideal for larger ticket sizes and removes price premiums, which are a critical shortcoming in the industry.

21Shares was also honored in May 2020 as the winner of the ADVFN International Financial Awards 2020 for ‘“Most Innovative Crypto Product” which recognized and celebrated the best breed of crypto issuers from across the global financial industry.

About 21Shares 21Shares makes investing in crypto assets as easy as buying shares using your conventional broker or bank. Investors can invest in cryptocurrencies using a conventional ETP structure (or tracker) easily, with total confidence and security, cost effectively thanks to the 21Shares suite of ETPs launched by 21Shares and now composed of 11 Crypto ETPs : the 21Shares Crypto Basket Index ETP (HODL:SW), 21Shares Bitcoin (ABTC:SW), 21Shares Ethereum (AETH:SW), 21Shares XRP (AXRP:SW), 21Shares Bitcoin Cash ETP (ABCH:SW), 21Shares Binance ETP (ABNB:SW), 21Shares Tezos ETP (AXTZ:SW), 21shares Bitcoin Suisse ETP (ABBA:SW), 21Shares Bitwise 10 ETP (KEYS:SW), Sygnum Platform Winners Index ETP (MOON:SW) and 21Shares Short Bitcoin ETP (SBTC:SW). The entire suite is listed on a regulated framework on the official market of SIX Swiss Exchange, BX Swiss and some on Boerse Stuttgart in CHF, USD and EUR respectively. Founded in 2018, 21Shares is led by a team of talented serial entrepreneurs and experienced banking professionals from the technology and financial world. Incorporated in Zug, with offices in Zurich, Berlin and New York, the company has launched several world firsts, including the first listed crypto index (HODL) in November 2018. 21Shares has 11 crypto ETPs listed today and has over $60 million in AuM in total listed.

Press Contact 21Shares Laurent Kssis +41 44 260 8660  press@21Shares.com

Disclaimer This document and the information contained herein are not for distribution in or into (directly or indirectly) the United States, Canada, Australia or Japan or any other jurisdiction in which the distribution or release would be unlawful. This document does not constitute an offer of securities for sale in or into the United States, Canada, Australia or Japan.This document does not constitute an offer to sell, or a solicitation of an offer to purchase, any securities in the United States. The securities of 21Shares AG to which these materials relate have not been and will not be registered under the United States Securities Act of 1933, as amended (the “Securities Act”), and may not be offered or sold in the United States absent registration or an applicable exemption from, or in a transaction not subject to, the registration requirements of the Securities Act. There will not be a public offering of securities in the United States.This document is only being distributed to and is only directed at: (i) to investment professionals falling within Article 19(5) of the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (the “Order”); or (ii) high net worth entities, and other persons to whom it may lawfully be communicated, falling within Article 49(2)(a) to (d) of the Order (all such persons together being referred to as “relevant persons”); or (iv) persons who fall within Article 43(2) of the Order, including existing members and creditors of the Company or (v) any other persons to whom this document can be lawfully distributed in circumstances where section 21(1) of the FSMA does not apply. The Securities are only available to, and any invitation, offer or agreement to subscribe, purchase or otherwise acquire such securities will be engaged in only with, relevant persons. Any person who is not a relevant person should not act or rely on this document or any of its contents. In any EEA Member State (other than the Austria, Belgium, Denmark, Finland, France, Germany, Great Britain, Ireland, Italy, Luxembourg, Malta, the Netherlands, Norway, Spain and Sweden) that has implemented the Prospectus Regulation (EU) 2017/1129, together with any applicable implementing measures in any Member State, the “Prospectus Regulation”) this communication is only addressed to and is only directed at qualified investors in that Member State within the meaning of the Prospectus Regulation. Exclusively for potential investors in Austria, Belgium, Denmark, Finland, France, Germany, Great Britain, Ireland, Italy, Luxembourg, Malta, the Netherlands, Norway, Spain and Sweden the 2019 Base Prospectus (EU) is made available on the Issuer’s website under www.21Shares.com. The approval of the 2019 Base Prospectus (EU) should not be understood as an endorsement by the SFSA of the securities offered or admitted to trading on a regulated market. Eligible potential investors should read the 2019 Base Prospectus (EU) and the relevant Final Terms before making an investment decision in order to understand the potential risks associated with the decision to invest in the securities. You are about to purchase a product that is not simple and may be difficult to understand. This document is not an offer to sell or a solicitation of an offer to buy or subscribe for securities of 21Shares AG. Neither this document nor anything contained herein shall form the basis of, or be relied upon in connection with, any offer or commitment whatsoever in any jurisdiction.This document constitutes advertisement within the meaning of the Swiss Financial Services Act (the “FinSA”) and not a prospectus. In accordance with article 109 of the Swiss Financial Services Ordinance, the Base Prospectus dated 13 November 2019, as supplemented from time to time (the “Base Prospectus”) and the final terms for SBTC dated 22 January 2020 (the “Final Terms”, and together with the Base Prospectus, the “Prospectus”) have been prepared in compliance with articles 652a and 1156 of the Swiss Code of Obligations, as such  articles were in effect immediately prior to the entry into effect of the FinSA, and the Listing Rules of the SIX Swiss Exchange in their version in force as of January 1, 2020. Consequently, the Prospectus has not been and will not be reviewed or approved by a Swiss review body pursuant to article 51 of the FinSA, and does not comply with the disclosure requirements applicable to a prospectus approved by such a review body under the FinSA. Copies of the Prospectus are available free of charge from the website of the Issuer. Subject to applicable securities laws, the Base Prospectus and the final terms of any product mentioned herein can be obtained from 21Shares AG on the website. Copies of this document may not be sent to jurisdictions, or distributed in or sent from jurisdictions, in which this is barred or prohibited by law. The information contained herein does not constitute an offer to sell or the solicitation of an offer to buy, in any jurisdiction in which such offer or solicitation would be unlawful prior to registration, exemption from registration or qualification under the securities laws of any jurisdiction.


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